Workplace Givers Revealed
Not for Profit Good2Give released a report into workplace givers this week. This research shows those who donate through a company sponsored program are loyal employees who are proud of where they work.
“I am proud to work here because of my company’s sponsored workplace giving program”, stated 86% of respondents.
The report, Workplace Givers Revealed, found that workplace givers who were recognised by their employer and who received thanks from their charity invariably made higher donations. Almost half were also willing to increase their donations if they were just asked.
Survey results showed that workplace givers need to connect with charities and causes that matter to them. This is why providing wide charity choice is critical for program success.
Workplace givers are also more likely engage with charities through volunteering, fundraising and other avenues.
Download the report from the Good2Give webite.